Still About Writing Review

Do you need to own the product before writing a review?

The best product reviews are those that are written by people who have actually used the product. However, you DON’T need to own it in order to write a good review.
What we normally do is pick a product in Amazon, write a review and get traffic to that page. Then once we start seeing a large number of sales for that product we immediately go and purchase it ourselves. We are then able to add to the review with our own experiences, personal photos and even video. This improves the conversion rate even more so.

What if you don’t want to write the review yourself?

If after reading the information above you find that you just aren’t able to write the review yourself then you might like to outsource the job using Elance or other similar company. There are thousands of writers willing to do the work for you.

If you prefer this option then go to Attachment 3 in this document as we have included an outsourcing document that you can submit to Elance.

How long should your product review be?

We’ve found that the best converting reviews are around 1000 words or longer. Don’t stress if you can’t make 1000 words – just do your best. You can always add to it later as you find more info. You are better getting something up rather than nothing at all.

The good, the bad, the ugly – how do you write about the negatives

Most products have their negatives and you shouldn’t ignore them but at the same time you shouldn’t go into too much detail either. The whole point of using our criteria in Step 1 is that you choose a product that doesn’t have too many negatives to begin with. If you do this then you really won’t have to focus too much on any negatives.

The way to determine if a product has any issues or problems is to read through the customer reviews on Amazon but you have to do it the right way. Don’t write about every negative you see. If you have 50 customer reviews and only 1 person out of that 50 says something bad about that product then you don’t include that negative. That is just one persons opinion. If on the other hand, 30 of those fifty people talk about that negative then you know that it is an issue for a lot of people and should be discussed in your review.

Even so you can sometimes turn negatives into positives. For instance, one of the complaints for the Panasonic drill was that it is difficult to center small bits in the chuck. Another reviewer answered it by saying it’s “a result of the chuck being open too far – simply close up the chuck more before inserting the bit”.

Nice one, this reviewer basically turned a negative into a positive so if I was going to write that up on my review it might sound something like this:

One complaint concerning this drill was that it is difficult to center small bits in the chuck. This can be rectified by simply closing up the chuck a little more before inserting the drill bit.

Read The Ebook On The Sidebar To Follow The Right Steps Sequence!